August 23, 2008

All the countless horrible grey clouds surrounding the concept of going to university cleared in my head today. I've been joking around with going to a university as far away as possible to get away from everything, just to break away. I was rooting around and looking at the websites of Scottish universities and I suddenly knew exactly where I was going and exactly what I was going to do. I stumbled on it by mistake but instinct has told me that this could very possibly be it.

Commercial Music at the University Of The West Of Scotland - Ayr (30 miles southwest of Glasgow)
"The primary objective of this course is to enable those with talent and ability to forge a varied, life-long career. Incorporating performance, business, technology and sociology elements, the course is delivered predominantly at University Campus, Ayr. It is structured around a spine of key skills modules (IT, Communication and Negotiation Skills, Structure of the Music Industry, Applied Creativity), and allows students to select modules in Performance and/or Production and/or Industry Environment/Sociology thereby customising the final qualification to suit their chosen career path.

Advanced project work including record releases and performance events will be staged regularly to develop the students' experience and understanding of the industry environment. Open to musicians, producers, DJs, re-mixers, those wishing to run small record companies, develop artists or stage live events, the course will encourage each student to develop a group of specialisms making them sufficiently versatile to sustain not one, but several serial careers in the music industry."

I just know that this is the general direction I am headed and I have never felt quite so sure about anything in my entire life. At college I have been unsure of which direction to go in, nothing really sticking out for me, but this is enlightenment. It incorporates music and media in so many ways.

- Choice of direction of the course, performance/production/sociology.
- Analysis of copyright and intellectual property.
- Professional practice.
- Digital music and video production.
- Events production.
- Investigation of the international music markets.
- Website design.
- Music product design.
- 4 week industry placement.
- Album production, venue production, artist development and radio production.
- Festival and tour production.

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